Sigma Micro

Forrester Research has projected that by the year 2012 two thirds of the public will research future purchases through the internet. Consumers will shift focus from in store researching to the internet in order to save time and energy. In order to keep the focus and interest of the consumer on the product, many online retailers have concentrated on merchandising. Sigma-Micro has the retail software solution.

Product Data Management (PDM)

The product data management creates an easy to use Wizard for the online retailer. The PDM enables the business to change and publish photos, pricing, and even use cross-selling tools without paying a Web developer or IT specialist to construct. The PDM also allows the online retailer to bend with the flexibility of customer purchases by allowing the configuration of rules-based pricing engines.

Sigma-Micro specializes in simplicity for the online retailer and proves it with the product data management system. The PDM enables retailers to edit products and images more easily while also publishing the products to the ecommerce site or call center (or both) with just a check of the box. The product data management system stores keywords for easier search options for the consumer and creates better Search Engine Optimization.

Sigma-Micro understands the growing importance of customer awareness of a product and develops software that can handle the changes while helping grow the online retailer as a business. The product data management system provides an easy to use solution to the changing customer focus.